Macau Government Tourist Office paired up with 10 local trade entities to promote Macau's tourism business and the Incentive Travel Stimulation Program to the participants and incentive activities organizers at the AIME 2012 (Asia-Pacific Incentives and Meetings Expo) to draw more incentive events to Macau. Held on February 21 and 22 at the Melbourne Convention and Exhibition Center, AIME 2012 is a premier meetings and incentives gathering in the Asia-Pacific region. Industry delegates from around the world visited MGTO's booth, themed with its new slogan "Touching Moments Experience Macau", to learn more about the latest development of Macau's business tourism and products, including venues, hotels, attractions, restaurants, activities and the newly launched Incentive Travel Stimulation Program. On the MGTO booth were representatives from The Westin Resort Macau, Wynn Macau, Grand Emperor Hotel, Able Tours Limited Macau, Macau Fisherman's Wharf Convention & Exhibition Center, Coastal International Exhibition (Macau) Co., Ltd, DOC DMC Macau, Ltd, Macau Expo Group, Off Site Conexos - Conferencias (Macau) Ltd and Powerhouse Convention & Exhibition Ltd. In addition to its presence at AIME, Macau hosted a cocktail reception for over 60 industry figures and media at its booth on the first day of the event. Almost 800 exhibitors attended AIME 2012, and over 500 hosted buyers participated, a 15% increase compared to 2011. About half of these buyers were new to AIME.
