To celebrate the Year of Tiger, Macau Government Tourist Office (MGTO) hosted a spring luncheon today (26 Feb) to thank the Hong Kong’s travel trade, business partners and media for their support in the development of Macau tourism over the years. The luncheon was held at Conrad Hong Kong Hotel. Over 200 representatives from the local travel trade, tourism partners and media participated in this luncheon, including Mr. Philip Yung, Commissioner for Tourism of Commerce and Economic Development Bureau, Mr. Lin Shan, Director of Asia Tourism Exchange Centre, Mr. Anthony Lau, Executive Director of Hong Kong Tourism Board, Mr. Ngai Wing Chit and Mr. Michael Wu, Chairman of Travel Industry Council of Hong Kong. In his welcome remarks, Director of MGTO, Engineer João Manuel Costa Antunes expressed his New Year blessings and gratitude for the efforts of the tourism partners in Hong Kong for bring millions of visitors to Macau every year. Hong Kong continued to be the second largest source market of Macau, generating over 6.7 million visitor arrivals to Macau in 2009. Entering the new era of administration, MGTO will continue to promote Macau as a “world of difference” destination where tourists could experience diversified tourism elements, in particular, the lately developed world-class tourism and entertainment facilities and the Historic Centre of Macau. The government will strive to promote regional tourism of the Pearl River Delta, to develop potential source markets, and further to build up the local MICE industry. The MGTO Hong Kong Representative Office (MGTO-HK) would initiate an array of marketing activities, including the product presentations, luncheons, thematic familiarization tours, seminars, roadshows, trade visits, etc…, in accordance to MGTO’s promotional theme of “Experience Macau” with the five senses “See”, “Hear”, “Touch”, “Taste” and “Feel”. The brand new consumer campaign “Experience Macau In Style” would be introduced to position Macau as an exciting and stylish destination with world-class standard offerings. As for the business tourism and MICE industry, MGTO-HK will continue to enhance cooperative networking among the Macau trade vendors, event organizers and potential clients in Hong Kong. MGTO-HK will also publish MICE guides, participating in major trade shows, provide supports to MICE companies, in order to strengthen Macau as a unique MICE destination.
