With a view of strengthening the exchange and cooperation between the operators of the convention and exhibition industry in Macao and Hong Kong, promote the advantages of Macao´s convention and exhibition industry and the "one-stop service" for MICE Bidding and Support in Macao, so as to attract a greater number of events organizations to hold activities here, Macao Trade and Investment Promotion Institute (IPIM) hosted a lunch reception in Hong Kong on the occasion of the 23rd anniversary of the Hong Kong Exhibition & Convention Industry Association (HKECIA), in a bid to promote the advantages of Macao´s MICE industry and to draw attention to the afore-mentioned "one-stop service". The lunch hosted by IPIM took place on June 6. Representatives of the Hong Kong Exhibition & Industry Association were invited, in addition to potential event organizers and representatives of the tourism, booth builders for trade fairs and logistics sectors. Executive Director of IPIM, Mrs. Irene V. K. Lau made a presentation on the advantages of Macao´s convention and exhibition industry and the "one-stop service" for MICE bidding and support in Macao, in a bid to attract more event organizers to hold activities in Macao. Furthermore, IPIM and Macao´s MICE industry representatives also attended the 6th Guangzhou-Hong Kong-Macao Exhibition Industry Cooperation Forum and the HKECIA´s 26th Anniversary Dinner, which also took place on the same day. Guests present at the lunch reception included the Chairman of the HKCEIA, Mr. Daniel Cheung, the Honorary Life President of the same Association, Mr. Stanley Chu, their Honorary Secretary, Mr. Andrew Kay, the Vice Chairman of the Macao Convention and Exhibition Association, Mr. Alan Ho Hoi Meng, and the President of the Board of Directors of Macau Fair & Trade Association, Ms. Whitney Sam.