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Signage offers QR Codes on “Step Out, Experience Macau's Communities” walking tour routes MGTO continues to optimize tourism environment

QR code installed on “Step Out, Experience Macau’s Communities” walking tour routes direction sign

Macau Government Tourist Office (MGTO) cooperates with Civic and Municipal Affairs Bureau (IACM) to add QR codes on classical direction signs along the “Step Out, Experience Macau's Communities” walking tour routes, in line with the Office’s promotion of smart tourism and the optimization of the tourism environment in Macau. MGTO seeks to improve the supporting facilities along the routes and enable visitors to obtain more tourism information conveniently, enriching their tour experience. Starting today (28 December), after downloading MGTO’s mobile app “Step Out, Macau” in advance, visitors can scan the code on direction signs during a stroll along the themed routes and obtain tourism information about adjacent locations while offline. MGTO unveiled four walking tour routes themed as "Step Out, Experience Macau's Communities" back on 27 September 2013 and launched a total of eight refined routes this February. The project aims not only to encourage visitors to explore different neighborhoods in town and divert visitors off the beaten path but also foster community tourism development. After the routes were launched, the Office has rolled out different activities and measures to make the tour routes more attractive, while continuously optimizing the routes through inter-departmental projects on upgrading tourism signage and environment. Residents and visitors can download the mobile app “Step Out, Macau” from App Store or Google Play. For more information, please visit MGTO’s website: http://www.macautourism.gov.mo or call Tourism Hotline: (853) 2833 3000. This press release is available at: http://industry.macautourism.gov.mo/en/index.php

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