In order to optimize its website, the Cultural Affairs Bureau (IC) launched a new webpage from 12 May. This new webpage is based on a user-friendly design concept, focusing on the search functions of different activities and query services, hoping to build an online communication bridge for improving the quality of its services. The URL of the new webpage of IC (www.icm.gov.mo) remains the same. The new webpage is compatible with the browsing functions of electronic products such as mobile phones and tablets, and the new page layout and design interface is based on a user-friendly design concept. While improving its security, availability and compatibility, the page makes it easy to search for the latest news about cultural events and different thematic websites, providing clear instructions on using various services and applications. The webpage is supported in four languages: traditional Chinese, simplified Chinese, Portuguese and English, respectively. With the addition of social media links including IC’s Wechat, IC’s page on Facebook and Youtube channel, it allows the public to obtain the latest news through following IC’s social media. Since the cultural departments originally under the Civic and Municipal Affairs Bureau have been transferred and merged with IC at the beginning of this year, a new organizational structure has been officially established. The new webpage clearly indicates the cultural resources, divisions and positions after the reorganization, allowing the public to have a better understanding about the organizational structure and functions of the cultural facilities. IC will continue to improve the site functions and structures, and actively develop the latest communication channels, with the purpose of serving the public and building a higher quality of life and cultural network in the city in order to achieve the objective of establishing Macao as a “Culturally Sustainable City”.
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