MGTO and China Film Producers’ Association sign a memorandum of cooperation for IFFAM
Director of Macao Government Tourism Office (MGTO), Maria Helena de Senna Fernandes, Head of Tourism Product and Events Department of MGTO, Jennifer Si Tou, Deputy Secretary General and Chief Financial Officer of the Organizing Committee of the International Film Festival & Awards．Macao (“IFFAM” or the “Film Festival”), Lei Sou Ian, and other delegates met with the China International Culture Communication Center and the China Film Producers’ Association successively in Beijing on 24 July to introduce the latest progress of coordination for the upcoming edition of IFFAM. During their meeting, MGTO and the China Film Producers’ Association signed a memorandum of cooperation for IFFAM. Through collaboration with different entities, MGTO seeks to augment the charm and effect of IFFAM, thereby advancing local tourism development.
MGTO signs a memorandum of cooperation with China Film Producers’ Association
To enhance mutual cooperation for IFFAM, China Film Producers’ Association (the “Association”) and Macao Government Tourism Office signed a memorandum of cooperation. The agreement was signed by Chairman of the China Film Producers’ Association, Ming Zhenjiang, and MGTO Director Senna Fernandes on behalf of their entities, unveiling a collaborative program effective for three years. With the memorandum signed, the Association has become a supporting entity of IFFAM and will recommend influential Mainland film celebrities to join the Film Festival. In addition, both parties will give mutual recommendation of remarkable films and make collaborative endeavors to promote exchange and cooperation with international filmmakers and nurture the next generation of film talent.
Head of Tourism Product and Events Department of MGTO, Jennifer Si Tou; representative of the Macau Films & Television Productions and Culture Association (MFTPA), Deputy Secretary General and Chief Financial Officer of the IFFAM Organizing Committee, Lei Sou Ian, and representative of the Secretariat of the IFFAM Organizing Committee, Wong Chi Wai; as well as Secretary General of the China Film Producers’ Association, Wang Fenglin, also participated in the above occasion.
Before the memorandum was signed, the MGTO delegation met with Chairman of the China Film Producers’ Association, Ming Zhenjiang, and Jury President of IFFAM and film director Chen Kaige to exchange perspectives on the progress of preparations for the 3rd IFFAM.
China International Culture Communication Center recognizes IFFAM’s contributions
In order to equip IFFAM with quality resources and platforms for cultural dissemination, help propagate traditional Chinese culture across the world and enhance Macao’s tourism development through culture as an enhancer, MGTO signed another memorandum of cooperation with the China International Culture Communication Center (“CICCC” or the “Center”) in early March, followed by continuous mutual communication and the Center’s support to promote IFFAM among the Mainland film industry and recommend Mainland films and outstanding film talent for this edition of IFFAM. In this visit to Beijing, MGTO Director Senna Fernandes and her team met with the Secretary of the Leading Party Members’ Group and Executive Chairman of the China International Culture Communication Center, Long Yuxiang, to share the latest preparations for IFFAM. Both sides engaged in a profound dialogue on the tasks that lie ahead. During the meeting, CICCC Executive Chairman Long Yuxiang expressed his recognition for the role of IFFAM as a cultural exchange platform between the East and West, and indicated the continuous support of the Center to the work of the IFFAM Organizing Committee.
As the President of the IFFAM Organizing Committee, MGTO Director Senna Fernandes believes in the vast potential of IFFAM to grow and reach new milestones in its third edition to come. She looks forward to infusing the Film Festival with new elements through partnership with prominent filmmakers from different countries and regions, while getting inspired from their experience to make IFFAM an extraordinary event. The Office will also make an incessant effort to enrich the diversity of local tourism products in line with the vision of building Macao into a world centre of tourism and leisure.
